Business Needs Assessment

Parramatta City Council


Parramatta and Auburn Councils were working together to gain an understanding of the specific issues that contribute to business sustainability and to gauge the level of interest in further engagement in sustainable business practices in the local government area.

A business needs assessment was commissioned to explore the motivations and barriers to local businesses towards sustainability and researching opportunities for increasing business participation.


Qualitative and quantitative research tools were used. An online survey was sent to all businesses within the catchment, an inter-council meeting was facilitated, in-depth interviews conducted with local businesses and multi media case studies were prepared.

A detailed Business Needs Assessment Report was prepared which discussed the qualitative and quantitative findings and included case studies and recommendations for Parramatta and Auburn Councils to increase participation of businesses in their grant-funded sustainability program.

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